When designing your business cards, fonts are an important thing to keep in mind.  A font is the particular character set or typeface that you use on your card.  On a small surface such as a business card, you want all type to be easy to read, especially upon a quick glance. 

Consider serifs and sans-serif fronts. Serif fonts have structural details, like feet, on the ends of every line. They tend to be more traditional.  Sans-serifs, meaning “without serifs,” do not have these details, and tend to be simpler.  Also, try to stay away from a lot of script or elaborate, hard to read lettering. 

Choose a font that complements your business.  If you own a gym, you may want a thick font with more weight.  If you are a wedding planner, use a font that is more feminine and elegant. 

The color of type is also something important to consider.  Not all colors work well with all fonts. 

This entry was posted on Monday, August 24th, 2009 at 4:02 pm and is filed under Business Cards. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.